Qualitative / Quantitative
InnoProbe Insight provides market research services that help organisations and in-house research teams streamline internal processes for efficiency and cost-savings. The services we provide range from high level consulting with large-scale methodology and strategic analysis, through to studies for tactical decision making.
Depending on the type of study and the target group profile, the studies can be done either using digital methodologies, or through traditional methodologies such as telephonic, face-to-face interviews or group discussions.
No matter the industry or the market you operate in, every business question has an answer. Let us deliver you the insights to provide a solution to your business issue.
Types of Market Research
MARKET UNDERSTANDING
NEW PRODUCT DEVELOPMENT
NEW PRODUCT DEVELOPMENT
Reduce risk by testing the best ideas, concepts, products, pricing and positioning strategies
COMMUNICATION & CAMPAIGN EVALUATION
COMMUNICATION AND CAMPAIGN EVALUATION
Develop and test the most persuasive and cost-effective marketing communication
SATISFACTION & LOYALTY
SATISFACTION & LOYALTY
Build satisfaction and loyalty among consumers and employees and grow your brand and company
ANALYSIS & MODELLING
ANALYSIS AND MODELLING
All those data about your customers lying in your database can be analysed to provide useful insights
BRAND HEALTH & COMMUNICATION TRACKING
BRAND HEALTH & COMMUNICATION TRACKING
Helps make better and informed decisions and measure the impact of the decisions and track
+65 6686 3089
2 International Business Park
#11-03
The Strategy (Tower 1)
Singapore 609930
How Do I Get Started?
Ready to find out more about how InnoProbe Insight can help drive your business forward? Tell us a bit about your concerns and we’ll show you how we can help you meet your business objectives today – and in the future.